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Watch Virginia First Lady Northam Read ‘Save It’ for Financial Literacy Month


Virginia529 and the Virginia Council on Economic Education (VCEE)  are proud to announce a special collaboration with Virginia First Lady Pamela Northam in support of the financial literacy program for elementary students in Virginia, Reading Makes Cents.

The program has launched a video featuring Mrs. Northam reading aloud from “Save It,” a book in the popular Moneybunny series by Cinders McLeod.

The book, which is one of three book selections in this year’s Reading Makes Cents challenge, offers an introduction to simple money concepts as a little bunny learns about the power and satisfaction that come with saving money.

The video, along with resources, is posted at, and on VCEE's YouTube and Facebook pages to provide easy access for teachers, students and parents.

April is Financial Literacy Month, which highlights the importance of financial education and teaches individuals how to establish and maintain healthy financial habits. It also marks School Library Month, which celebrates the essential role school libraries play in transforming learning.

To participate in this year’s Reading Makes Cents challenge and be entered for a chance to win a $529 Invest529 account to apply toward higher education costs, visit, complete the online reading log, and submit it by April 30, 2021.

Resources to help you learn

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